Starbuck's Reverting Back to Coffee

[ebonypearl]

NaNo at Red Moon 11/17 2
Originally uploaded by nodigio

http://www.time.com/time/business/article/0,8599,1723685,00.html

If this is true, there would only be 2 things left to improve on Starbuck's - the cleanliness and the roast.

The cleanliness is the responsibility of each store, but there could be stronger oversight to ensure the stores comply with the sanitation guidelines.

The roast is not the fault of the companies from whom they buy their beans - they roast their own. There's a fine line between an Italian espresso roast and burned, and according to coffee cupping sessions, they've crossed the line more often than not.

I am glad they are once again offering brewed coffee - and even more pleased they are considering a separate line to order brewed coffee since it takes little time or effort to pick up a pot and pour coffee from it into a cup.

I just hope they don't use an espresso roast for the brewed coffee.